Untappd For Business Success Stories

One of the best tools for your restaurant, brewery, brewpub, bottle shop, or beverage company, Untappd for Business is a digital platform that allows you to create print, digital, or QR code menus and share them with the world’s largest community of beer enthusiasts.

Using our database of over 3,000,000 beers, you can quickly build a menu for your establishment that you can publish to your website, digital menus, Facebook, and the Untappd app. Leveraging QR codes and well-designed custom contactless print and digital menus helps you create a safe environment for your customers and staff.

Most importantly, with Untappd for Business, you can easily track the most popular beers in your area and stay up to date with the latest beer trends. Understanding your customers’ purchase behaviors will help you make strategic customer engagement and inventory decisions.

Plus, you’ll boost your bottom line and increase your sales by maximizing your inventory visibility online to drive new customers to your venue.

With Untappd for Business, you have access to an immense world-class beer database, robust analytics, and custom digital and print menus. All in one powerful tool.

Interested in learning more? Here is the definitive guide to understanding Untappd for Business.

Looking for an edge with your brewery in 2022? Starting a membership, mug club, or bottle society for your brewery can bring a huge advantage to your business over the competition. Breweries looking to foster their own communities and provide additional perks to their consumers should consider starting one of these membership programs.

Typically, fans can purchase access to a membership, mug club, or bottle society for a yearly fee, unlocking special bottle releases, perks, discounts, merch, exclusive tastings and events, and more. A membership program not only allows brewers to give a little something back to their most devoted fans, but also helps create a loyal culture.

Are you seriously considering creating a membership, mug club, or bottle society for your brewery? Eric Thelen, co-founder of Oznr, a brand in the Next Glass family that connects craft beverage enthusiasts with the brands they love by helping breweries create membership programs, mug clubs, and bottle societies, has seven pieces of advice for you.

Overall, Thelen says the best thing you can do is: keep it simple! “We’ve spoken with countless people who have created a membership with the best intentions, only to realize… oh man, this is a pain to manage,” says Thelen.

But have no fear! Luckily, Thelen laid out the seven major factors you need to consider before creating a successful membership for your business. (This is an expanded version of a blog we’ve reposted with permission from Oznr).

Oznr’s headache-free membership platform makes it easy to create, sell, and manage a membership program. GIVE IT A WHIRL FOR 14 DAYS FOR FREE!

When searching for the best menu tool for your business, there are plenty of options out there. With so many services available to you, how do you know which is the best fit for your business?

While Untappd for Business certainly isn’t the only platform out there, it does have a few distinct advantages. Our digital tool allows you to create print, digital, or QR code menus and share them with the world’s largest community of beer enthusiasts.

Using our database of over 3,000,000 beers, you can quickly build a menu for your establishment that you can publish to your website, digital menus, Facebook, and the Untappd app. Leveraging QR codes and well-designed custom contactless print and digital menus helps you create a safe environment for your customers and staff.

Most importantly, with Untappd for Business, you can easily track the most popular beers in your area and stay up to date with the latest beer trends. Understanding your customers’ purchase behaviors will help you make strategic customer engagement and inventory decisions.

Plus, you’ll boost your bottom line and increase your sales by maximizing your inventory visibility online to drive new customers to your venue.

With Untappd for Business, you have access to an immense world-class beer database, robust analytics, and custom digital and print menus. All in one powerful tool. Let’s take a deeper look at the top five advantages of using Untappd for Business.

Ever dreamed of camping out at your favorite brewery?

A unique RV membership program, Harvest Hosts gives you access to a network of breweries, wineries, farms, museums, and more, inviting RVers to visit and stay overnight.

During the global pandemic, when travel has been limited, RVing has been a great way for people to get out and live life. According to a study conducted by the global market research company Ipsos, last summer, forty six million Americans said they planned to hit the road in owned or rented RVs over the next twelve months.

Harvest Hosts gives “ members ” or self-contained campers (those that provide their own electricity, bathrooms, water, etc.) an opportunity to stay in exciting locations as opposed to big store parking lots or overcrowded campgrounds.

Most importantly, Harvest Hosts has been making a big impact on the small businesses that its members visit. Because Harvest Hosts kindly suggests that any visitor purchase at least $20 of goods and/or services from their host — although the average member actually spends $50 during their stay, guests help generate revenue at breweries, often during off-peak hours or seasons. And Harvest Hosts has helped drive traffic to many out-of-the-way taprooms.

As breweries continue to look for strategic ways to boost their revenue streams, joining Harvest Hosts could be a fast, easy, innovative way to add to their bottom line.

When the COVID-19 pandemic forced many breweries, restaurants, and bars to close their doors to the public, business owners had to come up with creative solutions to continue generating revenue.

Many beefed up their ecommerce platforms, started using QR codes, or leaned heavily into direct-to-consumer delivery. Another handful thought even further outside the box, instituting drive-thru alcohol programs that provided a safe, contactless, efficient way for customers to purchase alcohol.

While very successful during lockdowns, drive-thru alcohol is less practical, especially now that taprooms have reopened to the public. However, if the past year and half has taught entrepreneurs anything, it’s that it can’t hurt to always be prepared.

It might be helpful to take a look at a couple successful drive-thru alcohol models. Just to keep this tactic in your backpocket. Here are the top considerations if you ever need to create a drive-thru alcohol initiative.

With nine locations across Michigan, Indiana, and Nebraska, HopCat operates on one specific mission: Be a great place to find great local craft beer.

Operating nine establishments, each with their own unique identity, design, and taplists, poses its own unique set of challenges. Mainly, each location constantly rotates new beers across forty different taps that need to be maintained across a variety of print menus. Furthermore, each establishment strives to connect with its local community, finding new, engaging ways to serve its specific city or neighborhood.

Since 2018, HopCat has been leveraging Untappd for Business’ integrated digital menus and print menus to help organize and implement each location’s individual taplists. Additionally, the craft beer bar has partnered with Untappd for Business to create local and sponsored badges to cultivate community and tap into the gamification of the Untappd app. Partnering with Untappd has provided an all-inclusive, one-stop-shop for HopCat to efficiently maintain the huge, constantly rotating draft lists at each location and to connect with each location’s respective consumers.

Photography courtesy of HopCat

Overall, the Untappd for Business software has saved valuable labor hours that used to be spent updating menus and helped HopCat culturally connect with its customers.

We sat down with Justin Pollock, Beverage Manager at Project Barfly, to chat about how HopCat has evolved in a constantly changing craft beer industry, the importance of leveraging Untappd for Business’ print menus, and how Untappd’s local and sponsored badges help tap into HopCat’s unique identity.

With three locations across Chicago, the CPG Restaurant Group operates a series of unique concepts including two Cheesie’s Pub & Grub grilled cheese restaurants and the Whiskey Business craft whiskey bar.

Operating several establishments each with their own variety of food, brunch, drink, and craft beer menus poses its own unique set of challenges. Mainly, each location needs to constantly maintain and update a rotating series of menus. Furthermore, after the COVID-19 pandemic, the CPG Restaurant Group wanted to find a secure, touchless way to display its menus to consumers.

For the last three months, the CPG Restaurant Group has been leveraging Untappd for Business’ QR codes and digital menus to help organize and implement each location’s drink and food menus while simultaneously providing a safe, contactless way for patrons to view what they can order. Partnering with Untappd has provided a comprehensive, easy-to-use solution for all three of the CPG Restaurant Group’s concepts.

With over 45K menu views at Whiskey Business and both Cheesie’s Pub & Grub locations combined, the CPG Restaurant Group reports that their experience with Untappd for Business has been overwhelmingly valuable. The Untappd for Business software has helped improve their bottom line and reduced printing and labor costs.

We sat down with Tony Contri, CSG Chief Operating Officer, and Juliette Driscoll, CSG Marketing Director, to chat about running a business that brings out the kid in adults, the importance of operating digital menus in a post-pandemic climate, and how Untappd for Business’ QR codes have helped Cheesie’s and Whiskey Business run easy-to-update, safe, streamlined digital menus.

With twenty-five locations across California, the Eureka! Restaurant Group operates a series of modern restaurants dedicated to supporting American craft beer. As the company writes on its website, “Eureka! is defined as expressing delight on finding, discovering, or solving something. Those that truly appreciate great food, craft beer, and small-batch spirits are discovering a better restaurant experience and Eureka! has elevated it to an art form.”

Operating a high number of establishments means that the Eureka! Restaurant Group is constantly striving to promote new beers, many of which are unique to each location. Additionally, educating their staff and guests on these location-specific craft beers is integral to Eureka!’s mission.

For about the last three years, the Eureka! Restaurant Group has been leveraging Untappd for Business (Try For Free Today!) to create custom menus to help promote not only their extensive craft beer list, but also their whiskey and specialty cocktails. From creating custom print menus to curating bespoke training materials for its staff, the Eureka! Restaurant Group has partnered with Untappd for Business for a comprehensive, easy-to-use solution.

We sat down with Trevor Tyler, Vice President of Beverage Operations at Eureka! Restaurant Group, to chat about how Untappd for Business has helped him create custom menus, efficiently operate menus at a large number of Eureka!’s high-volume establishments, and even how Untappd for Business’ analytics have helped him plan beer menus for future locations.

With 26 locations across New Jersey and Pennsylvania, the PJW Restaurant Group operates a series of unique concepts geared to beer fans—everything from sports bars and pour houses to a fine dining steakhouse, taco concept, and pizza bar. But, the majority of their locations fall under the P.J. Whelihan’s Pub + Restaurant concept, a sports bar known for the perfect blend of good food (such as PJ’s Famous wings), great beer and drinks, and fun in a relaxed atmosphere.

Operating a high number of establishments poses its own unique set of challenges. From a beer perspective, each location has its own drinks menu that needs to be constantly maintained and updated.

For about the last year and a half, to help organize and implement each location’s beer and drinks menu, P.J. Whelihan’s has been leveraging Untappd for Business. From creating intuitive digital and print menus to curating bespoke training materials for its staff, P.J. Whelihan’s has partnered with Untappd for a comprehensive, easy-to-use solution.

So far with over 300k menu views, almost 15k check-ins, and just under 10k unique users, P.J. Whelihan’s experience with Untappd for Business has been overwhelmingly beneficial for a majority of its businesses.

We sat down with Kristen Foord, Marketing Director at PJW Restaurant Group, to chat about how Untappd has helped a large number of their high-volume restaurants and sports bars operate its variety of menus more creatively and efficiently.