Welcome to the Lounge

Trivia nights have become an incredible marketing strategy for bars, restaurants, and breweries to draw in crowds and engage with new customers. With the recent collaboration between Geeks Who Drink, Timeplay, and the iconic television show Jeopardy!, businesses now have an exciting opportunity to host the Jeopardy! Bar League. This partnership combines the global brand recognition of Jeopardy! with Timeplay’s cutting-edge technology and the fun of live trivia from the experts at Geeks Who Drink.

In this piece we’ll cover what this new collaboration between these two trivia powerhouses is and how you can bring this unique experience to your venue.

In today’s world, both websites and social media platforms are crucial for a brewery, bar, or restaurant’s online presence. However, consumer habits show distinct preferences for each, depending on the context of their search or interaction. 

In this guide, we’ll go over the basics, walk you through how to leverage these tools effectively, and show you how understanding these trends can help your venue better meet your customers’ expectations.

As a restaurant, bar, brewery, or any venue with a food and beverage program, having a modern, functional, and aesthetically pleasing website isn’t just a luxury—it’s a necessity.

No matter the size of your business, your new potential customers often interact with your website first—and first impressions matter. 

In this piece, we’ll explore the top website trends shaping the online presence of hospitality businesses in 2025. These trends will help your venue stand out and attract more customers while creating a unique and modern experience to establish the perfect guest experience from start to finish.

For bar owners, hospitality managers, and small business owners, selecting the right gin brands is more than just filling the shelves—it’s about curating a distinctive customer experience. Gin has soared in popularity, becoming a staple of modern cocktail culture. With its complex botanical infusions, gin offers versatile, memorable flavors that can attract a wide range of customers. But with so many choices available, which brands should you prioritize to bring out the best in your gin menu?

This guide explores the seven best gin brands that have proven themselves through quality, craftsmanship, and unique flavor profiles. By understanding what makes each brand special, you and your staff will be better equipped to create a standout gin selection that delights your patrons, reinforces your brand’s reputation with a robust gin drinks menu, and helps you continue crafting classic and innovative gin cocktails.

Gin has steadily reemerged as a must-have spirit in the bar industry, known for its botanical complexity and versatility in cocktails. For bar owners, hospitality managers, and small business owners, understanding the classic gin cocktails can help elevate your cocktail offerings and attract a diverse clientele who value well-crafted drinks. A thoughtfully curated gin cocktail menu speaks to tradition and sophistication while allowing for creative, seasonal variations that keep customers engaged.

In this guide, we’ll explore the five best gin cocktails, each with a distinct history, preparation technique, and customer appeal. From refreshing to spirit-forward, these cocktails will provide a foundation for any gin-focused menu and cater to a broad range of tastes, giving your customers more reasons to return.

With its distinct botanical blend and refreshing qualities, gin has become a staple for many bars and restaurants. But what exactly is gin made out of? Understanding gin’s ingredients helps you better appreciate its complexity, talk knowledgeably with patrons, and craft memorable gin cocktails that keep customers returning. From the primary botanical—juniper—to unique, region-specific ingredients, this guide will break down the essential elements that make gin such a versatile spirit. We’ve tailored this article to help you make informed choices when building or expanding your gin drinks menu.